Can you afford digital marketing services during a recession? While the question is daunting, we think that the real question is, can you afford to not market your business during a recession?
While the COVID-19 pandemic has brought about a mild recession, causing many businesses to close their doors, internet

If you are a small business struggling to stay on top of Facebook or Instagram, then you are not alone. While social media strategy is essential to internet marketing for small business, it can be overwhelming trying to acquire customers and leads in such a competitive space.
Luckily, Meta has

Did you know that over 93% of global internet users are on social media? With billions of social media users around the world, small businesses have a responsibility to meet their potential clients where they are at–on social media!
Social media marketing is integral to internet marketing for small business

If you have been living under a rock, then you may not be aware that Google’s Universal Analytics will be obsolete come July 1, 2023, which means we can say goodbye to Universal Analytics 360 as well shortly after (October 1, 2023).
But why the sudden shutdown?
As we move

Everyone has their own opinion about SEO. But when it comes down to it, only proven search engine optimization methods actually impact your SEO ranking.
But what about Google changes? Over the years we have seen a huge difference in how Google displays searches. But do these changes actually impact

If you are looking for a way to increase your online discoverability and ROI, then it is time for you to start a company blog. While you may have some fantastic blog ideas, you want to make sure that you are including search engine optimization into your blogging strategy. SEO

Have you ever had a pressing question that you just need the answer to right away? With knowledge at our fingertips, we have free information when and where we most need it, and when we need to access that information, we turn to Google.
With nearly 90% of all new

If you are a digital marketing expert, or your business uses Alexa.com for search engine optimization analytics and insights, then you may be sad to hear that come this May, Alexa.com will be closing up shop, meaning, it is time to say goodbye to your Alexa ranking.
Since 1996, Alexa.com

Did you know that late last year Google pulled out a new update to the local search and map pack results? If you weren’t aware, don’t beat yourself up, we are here to tell you all about it, and believe me, you will want to know!
Popularly called the Vicinity

Whether you’re working with a digital marketing/SEO company or doing it alone, it’s no secret that bad reviews are bad for business. But what if we told you that there is a simple 3-step response plan to combat negative review?
If you’re dealing with a bad review, follow these three