It’s no secret that the pandemic hasn’t been good for business. From closing your doors to reopening, to closing again, businesses all around the globe are experiencing the long-term effects of 2020.
However, there are still ways that you can grow your exposure in the virtual world amid the pandemic. Now’s the time you either float or sink in an ever-changing market, and we’ve got two words for you–social media.
Now more than ever businesses around the globe are utilizing social media marketing to keep sales strong during these uncertain times, and you can too! Here are some tips and tricks for using social media to grow your online exposure during the pandemic.
- Collaboration Is Key – Don’t be afraid to collaborate with other brands and influencers on your social media. You may be surprised just how easy it is to find influencers to support your products and services on platforms like LinkedIn, Facebook, and Instagram.
- Just Show Up – Podcasts, blogs, YouTube appearances, and other publicized content can go a long way in building brand awareness and a positive reputation. It also provides you with some great content for your social media channels.
- Focus on Conversions – It’s great to have a large following on social media. But you need to target the right audiences to convert followers into customers. You wouldn’t go to Bass Pro Shop to sell beauty products, would you? Targeting the right followers on social media is key to improving conversions.
- Create Connections – Joining groups and online communities is a great way to network with like-minded businesses, and the best part, you can do it from the comfort of your home!
At American Creative we work with you to grow your online exposure with social media and internet marketing services. With over 23 years of experience and a passion for quality marketing solutions, it’s our mission to provide you with quality, creative solutions to grow your business. Contact us today by calling (888) 226-7608 toll-free!