Your website is your unique thumbprint that acts as your strongest marketing tool–it deserves to look good! But with so many website templates available, it can be tempting to take the easy way out with an inexpensive cookie-cutter site.
You may be wondering, why invest in a custom website? Is it really worth it? We’re here to tell you that it is! But if you’re still on the fence, here are some key differences between builders, rentals, and custom-built sites.
❌ Website Builders – Popular website builders such as Wix and Shutterstock utilize templates for hassle-free website design. While this quick method can get your site up quickly and doesn’t require coding knowledge, builders aren’t ideal for professional businesses who want to make a good first impression.
- Cons: Slow loading time, poor SEO, limited features, bad customer support, flash-based (not searchable on Google).
❌ Website Rentals- While website rentals are a quick and affordable way to get your business online, you don’t have much say in the development or maintenance of your site, leaving a lot of wiggle-room for things to go wrong. If you’re serious about your website, then rentals aren’t for you.
- Cons: No ownership over your site, fluctuating costs, copy-paste website content (bad for SEO).
✔️ Custom-Build Website – Custom-build websites are a high-quality, attractive, and professional choice for serious business owners. Putting the power in your hands, custom sites can be completely customized to suit your tastes and preferences, accurately reflecting your brand. Not to mention, a customized sitemap is ideal for optimizing the user experience, ensuring that everyone can access your site from their phone, template, and/or computer.
- Cons: Custom-build websites are typically more expensive than builders & rentals, however, they have a better ROI.
At American Creative we help you create the website you deserve with affordable custom-build website services. Incorporating your personal tastes and brand requirements, our designers and developers work together to produce one-of-a-kind websites that will reflect your brand and entice customers. Contact us today to learn more about our custom-build website services!
