Use business voicemail greetings and on hold messages to your advantage
Most people don’t like ending up at voice mail or being placed on hold. However sometimes it is inevitable. It does however present you as business the opportunity to improve the customers experience when they are faced with your voice mail or your on hold messages. It is situation you can turn into an opportunity that will help increase your conversions. American Creative is a specialist marketing company and they can help you turn your business voicemail greetings and your on hold messages into a powerful customer relations tool.
It is important that your company has business voice mail greetings when an operator is not available. This could be due to various reasons or perhaps a customer that calls outside of your working hours. Every call is a potential lead and every lead is a potential sale. It is unprofessional for your phone to just ring and ring and ring – it would be like you don’t really exist or only work occasionally. It also means that you lost the opportunity of perhaps getting the prospects contact details. That is not good for business.
There are some interesting fact about business calls that can help you better understand the importance of business voicemail greetings and on hold messages.
- The majority of business calls are not completed the first time
- The majority of incoming calls are not very important
- The majority of calls end with incomplete information
- The majority of call are not time sensitive
You can use business voicemail greetings and on hold messages to try and fill some gaps and build customer trust. A professional marketing company can help you with the do’s and don’ts of business voicemail greetings and on hold messages.
For example don’t say “Your call is very important to us”
For example do let the customer know what is happening, which voicemail he or she has reached and what is likely to happen from here.